Profit From Your Website: How to Focus on 
What Works to Build Your EFT Practice   

EFT Practitioners:

Your Perfect Clients Are Waiting

Dedicated to Helping You Build Your EFT Practice. 

To subscribe, go to www.EFTTips.comCarol Solomon Internet Marketing Expert 

From Carol Solomon, Ph.D., PCC
Libertyville, IL

Dear EFT Practitioner,

You've invested time and money learning your trade.

And we all know how transformative EFT can be. 

You know that you can make a difference in the lives of so many people who need your skills and talents.

Now it's time to market your practice so that you can use your skills, do what you love doing, and make a difference in the world.

"I love EFT, but I hate to market myself!"

Some people just don't like to market themselves. 

It conjures up images of "Big Al" selling cars.

Other people simply don't have time.

You CAN stay busy and avoid marketing altogether.

And it's so easy to get so caught up in working IN our business . . . doing all the things that keep us busy, and we just continue to keep working, without getting any further ahead or building any equity.

Being a helping professional is like that. 

When you are working, it's like running on a treadmill. As long as you are running, the treadmill keeps turning, but as soon as you stop, it stops turning and you are no further ahead.

Personally, I think that what we do as EFT practitioners and as coaches is beyond the value of money.

But you DO have to market your practice in order to have a steady stream of clients, a steady stream of income, and be able to do the work you love.

The best way to do that is to build equity for your efforts, to develop systems that have LASTING value, and make your business easier,  more fun . . . and more profitable.

Don't you just hate it when you you know the value of EFT, but you just aren't sure how to reach more people?

And to make matters worse, you have to work even harder to attract the clients you want?

When I was at the Denver EFT bootcamp last summer, I kept hearing practitioners say "I have a part-time practice and I want to have more of a full-time practice."

So I talked to Gary about offering a series of classes for coaches, therapists and EFT practitioners who want to build their practices.

If you aren't seeing enough clients, it's not because EFT doesn't work . . .  it's because your reach isn't big enough.

If you are anything like me, once people try EFT, they love it! 

In fact, it often changes their lives forever.

So how do we reach more people?

A lot of marketing efforts are just wasted time. 

Take your website, for instance.

You do have one, don't you?

Websites can be a continuous source of new clients.

Or they can be time and money down the drain.

Many websites are ineffective (and I am being nice :-).

Stop and ask yourself if you've ever wished that your website could have people racing to the phone and calling you right away.

Sure, everyone has -- but that rarely happens.

Well the good news is . . . 

I have been helping therapists and coaches build their practices for the past 3 years. 

I built my own practice 6 years ago almost entirely using the internet.

And I started with NO technical knowledge -- I was a complete computer dunce.

In fact, I could barely send an email. 

And I made plenty of mistakes too.

But I must have done something right because I got 25 new clients from my website the first year.

Now, I don't know where you are in your practice, you may be a brand new practitioner or a few years into your practice, making it, but still frustrated because you aren't getting any further ahead.

No matter where you are in your practice right now, it helps to really think about where you want your practice to go and start developing a plan to get there.

Marketing is basically about:

1. finding potential clients

2. scheduling initial consultations and 

3. contracting with them to provide sessions.

Using the internet allows you to focus on creating predictable systems and build marketing assets that help clients find you.

Some people even wonder if there are enough clients to go around.

For as long as there are problems, there will always be a need for practitioners to help. 

And as far as I can see, there is no shortage of problems!

If you are going to have a sustainable business (yes, having an EFT practice is a business!), you need:

1. A success-oriented mindset. 

Building your business is not about self-promotion. In fact, the exact opposite is true. It's about downplaying yourself in your marketing and focusing exclusively on your potential clients.

2. Skills and knowledge -- both EFT and business/marketing skills. 

BOTH of these areas are important. You can be the most skilled EFT practitioner in the world, but if you don't learn the marketing skills, you'll never be able to grow your business.

3. Consistent implementation -- yes, it does take consistent action on your part. 

It won't happen on it's own. But you will be working to develop systems that consistently build equity in your business and make things easier for you over time.

So what comes first -- the money or the mindset?

Well . . . you need both. Sometimes we are so busy working IN our businesses that we forget about the mindset. 

You can't let that happen. 

And there IS a specific mindset to adopt in order to market yourself successfully.

Wouldn't it be nice if you could build it and they WILL come?

It's never quite that simple -- it does take work. And to me it's well worth it to help your perfect clients find you.

ANNOUNCING . . .

Profit From Your Website:  
How To Focus on What Works to 
Build Your EFT Practice

WHAT: 4-WEEK TELESEMINAR
WHEN: 4 Wednesdays, October 3, 10, 17 and 24
TIME: 12 noon Eastern Time (11 a.m. Central, 10 a.m. Mountain, 9 a.m. Pacific)

WHAT THIS COURSE IS NOT

This course will NOT teach you the technical part of how to put up a website. And I will NOT be able to answer every individual technical question you have. 

Remember, I am not a computer geek -- and I don't even own a pocket protector!

WHAT I WILL TEACH YOU 

  • The mindset you need to be successful online

  • How to avoid common mistakes and pitfalls

  • How to attract new clients instead of chasing after them

  • Avoid these money-losing mistakes

  • A paint-by-numbers guide to what works and what doesn't

  • How to have clients scrambling to interact with you

"Working with Carol gave me the confidence to double my fees!"

Karoleen Fober, Personal/Executive Coach
Cedar Falls, Iowa

WHO IS THIS COURSE FOR?

If you don't have a website yet -- that is perfect. You can learn how to avoid critical money-losing mistakes. 

If you have a website, but it isn't really doing much for you -- that is perfect. Then you can learn how to start getting better results.

"Carol, I think (and I have been telling everyone!) that this is an amazing learning experience.

This class is full of information that would have taken me hours to find on my own . . . It's like opening a wonderful gift . . . all presented in a very clear and understandable way, so I don't feel overwhelmed, just incredibly energized!

Plus, because the classes are all on audio, I can go back and listen whenever I want, so I don't miss anything if something comes up at work.

Many thanks,
Ginny Deluca, Therapist/Coach
Durham, New Hampshire

Besides saving money on websites that DON'T work, 
here’s what you will get:

WEEK 1 -- Money-Losing Website Mistakes

WEEK 2 -- Top Website Choices for Coaches and EFT Practitioners

WEEK 3 -- Getting Great Domain Names and Traffic

WEEK 4 -- Client-Attracting Web Copy

When I started using these techniques, my mantra became:

"If other people can do it . . . then I can do it."

And you can do it too. There is simply no reason not to.

These tips and techniques are what can point the way to a deeply satisfying career as a practitioner.

What Does It Cost?

If you went to a workshop to learn these techniques, it could easily cost over $1000, considering conference fees, airfare and hotel. I could easily charge $299 or more, for the information in this course.

Your cost is:        

Carol Solomon Register
     
$299   ONLY $197


And frankly I am tired of attending teleclasses that have 200-300 people on the line and no one gets to ask a question.

So I am accepting only 20 people for this class. 

When it's full, it's full. The door will close.

And I am not sure when, or if, I will teach it again.

That’s Not All . . .

With This Teleseminar, You Get These FREE Bonuses:

FREE BONUS # 1. You get an mp3 recording of each call -- so you can listen again and again if you want.

Even if you can't make the call -- register anyway to get the  recordings of the calls. You don't have to be on the calls to benefit.

FREE BONUS # 2. Free online guide to all of the resources and tools that I personally use. 

(The best resources are often a well-guarded secret -- many people won't share their best resources because if too many people find out about them, THEY won't be able to use them anymore.)

FREE BONUS # 3. Just ADDED -- Bonus audio with the original blogging evangelist, Andy Wibbels, author of best-selling Blogwild.

In short, everything you need to start succeeding online.

Oh, and there is a catch.

It's not going to happen by itself. You WILL have to work at it. 

And you will have to be willing to consider some new ideas and changes, maybe even a different mindset. If you aren't willing to do that, then you might want to sit this one out. 

But if you think you ARE ready, then what I have to teach you now will be well worth it.

Don’t wait to register! All previous sections of this class have filled!

Your total investment for the 4-week "Profit From Your Website" Teleseminar, mp3 recordings, and bonus audio with Andy Wibbels is only:

Carol Solomon
 
$299   ONLY $197

 

 

Carol Solomon payment methods

If you have any questions, just let me know.

Warm personal regards,

Carol

(847) 680-0272
CONTACT US

P.S. Are you ready to have a predictable way of attracting the exact clients that you want?

I want you to walk away with ideas, resources and a game plan. I want you to get all of the insights that I have discovered -- the exact ways that I use websites to leverage my time and fill my practice. 

Register Now

"The course was eminently helpful in helping me to focus more clearly on the work that needs to be done to create a website/blog, etc.

One of your gifts is that you are so well-organized, clear in thinking and presentation . . . you simplify complicated stuff out of the wealth of your experience.

You make it so simple!!!"

Lois Ernst
Therapist/Coach
Lenox, Massachusetts

 

"The first class was worth the cost of all 4, so I am happy to be getting up at 3 a.m. to call in."

Bob Hill
EFT Practitioner
Brisbane, Australia

 

"I just wanted to let you know how much I enjoyed "Profit from your Website". The class was incredibly comprehensive, informative, and productive! 

I don't consider myself very website savvy so I was concerned that I might be in over my head. Well, my fears were put to rest early on in class 1! 

One of the most beneficial aspects of the class was learning how to narrow my focus and find my own niche. Your friendly, approachable teaching style made it easy for me ask questions and participate at my comfort level. And the many resources provided to us in the lab is icing on the cake! This course was obviously well planned and executed!"

Carole Bombardier
Charlotte, North Carolina

 

"Thanks again for the workshop! It helped me focus on who I want to help and how. It really helped me construct my mock-up because I realize how important it is to make my language clear and to the point."

Sara Healy
Coach
Tallahassee, Florida

 

"If you are technologically challenged or you've been dragging your feet getting a website up and running, you owe it to yourself to take Carol Solomon's "Profit From Your Website teleclass." 

Carol's class is chocked-full of priceless information which she generously shares with her usual collaborative spirit.

Carol's expertise with marketing helps you to focus in on your target audience, so that you can let the world know about your ability to help them.

Regardless of where you are in the process, contemplation or poised for action, Carol can take you to the next step!

Don't miss this opportunity to make things happen in your business with a supportive community and talented coach!!!

Bonni Akalis
Therapist/Coach
Grand Rapids, Michigan


Revision 1.1, 2/10/2007